Oracle throw punches at Salesforce

I was surprised to see Larry Ellison announcing there new products, and at the same time throwing punches at
Although the content of what he said was correct, given Salesforce runs on an Oracle backend it’s surprising to see this.

I remember getting a tech overview from Salesforce some time ago, and whilst I can’t remember the exact detail, essentially they have a single huge table of data which stores everything. At the time I remember questioning this – I find it interesting that Oracle are criticizing one of their customers at a conference.